Dealing in splendour: a history of the European art market

Abstract

"The mechanisms and phenomena of the modern and contemporary art market have existed for centuries. The production of copies and series was already a proven strategy for increasing efficiency in ancient Rome, a strategy that reached its peak in the 19th century. Mass-produced goods were exported on a large scale as early as 17th-century Antwerp, with dealers profiting from international networks and shipping their wares worldwide. Focusing on centers of innovation, influential figures, and important trade and art centers, this standard work traces the key developments that shaped the art market. For the first time, this volume tells the history of the art market from antiquity to the 19th century through essays by leading experts in the field" -- The International Art Market Studies Association.

Contents

I. The rise of the multiple : art trade in antiquity -- II. Patronage : producing on commission -- III. Art fairs : producing for an open market -- IV. A mass market for the middle class -- V. Agents - Networks - The Grand Tour -- VI. Auctions - Marketing - Expertise -- VII. Exhibition strategies and publicity in the industrial age -- VIII. Epilogue.