Getting started with the collection:
Rota prints
Aat Veldhoen (mentioned on object), 1964
Artist Aat Veldhoen brought his art to the streets with his Rota Prints Plan. Thanks to the offset Rota press he could print his work quickly and in large editions. The anti-smoking ‘magician’ activist Robert Jasper Grootveld sold the stacks of prints in Amsterdam from a cargo bike for three guilders. Veldhoen wanted his Rota prints to be accessible to everyone and not simply disappear into the portfolios of collectors.
- Artwork typeprint
- Object numberRP-P-1967-1025
- Dimensionsheight 345 mm x width 480 mm