Advertising posters for Ivens & Co and Guy de Coral & Co

Advertising posters for Ivens & Co and Guy de Coral & Co

Ivens & Co. Fotoartikelen. Amsterdam Spuistraat 216 Nijmegen, Groningen

RP-P-1912-2441

Chic shops for photographic articles, such as those of Guy de Coral and Ivens (the latter long known as CAPI), opened up in the cities. They engaged graphic designers to create a modern house style. The example of ‘Kitty, the Kodak girl’ in Eastman Kodak’s advertising campaigns was immediately adopted. The woman inspecting her glass negative in the darkroom graced the cover of Guy de Coral’s price list.

designer: Johann Georg van Caspel

1899

lithografie

height 660 mm x width 1010 mm

purchase 1912

Public domain

To refer to this object, please use the following persistent URL:

https://id.rijksmuseum.nl/200438255